Pedestrian.TV

 
Pedestrian.TV (and the wider Pedestrian Group) is one of Australia’s media powerhouses. The 24/7 site cops an average of 7 million page views per month, plus has a huge reach across socials and EDM.
 
I freelance for their native advertising team, which means producing on-brand, sponsored editorial content. Some days I find myself briefed to write a meditation article backed by a vaginal health care company and other days it’s ‘how-to be environmentally friendly’ with a reference to fridge brands thrown in.
 
The key here is to try and make the content as organic as possible. Want to read a few of my pieces?
 
Maybe this one about creating healthy relationships is up your alley, or perhaps you’re more into this one about emojis and what your favourite says about you. Or are you a grinch? Here’s how to survive christmas when you hate carols. Disney lover? This is your ultimate nostalgic movie guide.